You may be weighing up the pros and cons of entering something like the National Project
Awards. In truth, there aren’t really any losers when it comes to entering awards. Taking the time
to put yourself, or your team forward for a business accolade can produce a variety of gains.
1. General publicity
Being associated with business awards is a great marketing opportunity for your business. Awards
applications often come with media opportunities. Simply being shortlisted can provide you
with content for your newsletter, blog, social media and perhaps some local coverage! Getting
involved with the awards’ hashtag will drive exposure to new audiences and grow your engagement
2. Learning curve
Entering an awards submission will force you to think about yourself, your team, your company and
your wider strategy. Being able to take stock of these things, and compare yourself
to competitors, provides you with a valuable opportunity to reflect, and identify, areas where you
3. Employee motivation
Giving your team an opportunity to be recognised for their hard work shows confidence in their
actions. Entering teams or individuals in various business awards helps to raise morale and motivate
them to continue working to the best of their ability. Having a team that is proud to work for
your company is an invaluable asset.
4. Attract talent to your business
Employees want to work for the biggest and the best. Having the right talent at your company will
give you a competitive edge in your industry. Success in something like the National Project Awards
will not only help you to attract the best in the field to your company, but it can also help to attract
new customers and investors too. Attending the awards ceremony will help you to connect with like-
minded people and forge new relationships with other business leaders and potential clients.
5. The Big Prize
Securing the prize in your category can identify you as an individual of distinguished merit, or one to
demonstrate the sheer skill and talent of your company’s team. Not only are initiatives like the
National Project Awards good for thought leadership and highlighting your people as leaders in their
industry, but they also position your company as trustworthy and influential. Being able to say that
you are an award winner on marketing collateral give you a sense of authority and
a competitive edge over others in the industry.
We hope this blog encourages you to enter our National Project Awards, with headline sponsor
PwC. With six categories to choose from, there are a number of opportunities for both businesses
and individuals to compete from any number of industries. The deadline for entries is September 1st.
Why not nominate someone you think worthy of an award?
Visit projectawards.ie for more